Writing

Long-form essays on technology, business, design and human behaviour.
Shorter, rawer notes live on the Journal.

Latest writing

31 Aug 2023Todd Vaziri on Corridor Crew “VFX Artists React”VFX artist Todd Vaziri breaks down how ILM solved effects problems in radically different ways, including the lava and lightsabers of Revenge of the Sith.Film
1 min 26 Aug 2023Threads Web App LaunchThreads finally arrived on the web with a surprisingly solid first release, even if several features from the mobile apps were still missing at launch.Social
1 min 23 Aug 2023Name Change Tanked X App DownloadsRenaming Twitter to X caused a sharp fall in App Store visibility, showing how much discoverability and accumulated brand equity can disappear with a single.Marketing
2 min 07 Jul 2023Twitter Threatens to Sue Meta Over ThreadsTwitter threatened legal action after Meta launched Threads, alleging misuse of trade secrets and former employees as the rivalry between the two platforms.Business
2 min 05 Jun 2023The Staggering Cost of Reddit’s APIReddit’s proposed API pricing would have cost Apollo around $20 million a year, illustrating how platform policy can make even a beloved third-party app.Business
2 min 05 Jun 2023Why Android Users Switch to iPhoneA CIRP survey found Android users most often switched to iPhone because of problems with their existing phones, not because Apple offered some irresistible.Technology
1 min 11 Apr 2023Attention Span on the InternetThe internet trains us to switch attention constantly. Notifications, feeds and endless novelty make sustained focus harder—and make protecting our attention.Psychology
3 min 08 Apr 2023GQ: “Tim Cook Thinks Different”Zach Baron’s GQ profile of Tim Cook is a fascinating look at the quieter leader who inherited Apple and shaped the company without trying to become Steve Jobs.Business
2 min 07 Apr 2023TetrisTetris turns the unlikely story behind one of gaming’s most famous titles into an engaging biographical drama about licensing, politics and Cold War-era.Movies
1 min 04 Apr 2023Why I Won’t Use a YubiKeyWhy carry a separate YubiKey when the devices already in your pocket can provide strong authentication? A reflection on security, convenience and modern.Security
1 min 25 Mar 2023MacOS Multi-Display SwappingmacOS can confuse identical external monitors because it struggles to distinguish them reliably. A workaround can stop display arrangements from swapping.Technology
4 min 12 Jul 2022Zapier Re-designZapier’s redesign builds a warmer, more expressive identity around customer stories, using photography, typography, colour and illustration as a flexible.Design
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