Business

Fragility of Free

Free services are fragile when users are not the customer. If a product has no sustainable business model, popularity alone does not guarantee its future.

Posted on20 Mar 2011
Reading Time1 min
Free services are fragile when users are not the customer. If a product has no sustainable business model, popularity alone does not guarantee its future.
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Ben Brooks wrote the smartest thing I’ve read all day. A great companion piece to the aforelinked Jason Fried article on how to make money.

Also, Kyle Baxter wrote some good comments on Ben’s article:

[Twitter] assumed if they reached a critical mass of users, turning it into a profitable business would be easy—and they’ve discovered that isn’t really true. It takes just as much thinking as building the actual product does.