Web Development – Alson Kaw

Beerytale

Alson Kaw — Thu, 20 Aug 2020 16:49:00 +0000

A beloved hangout place turned client. We also came up with multiple marketing tactics and customer-retention plans together.

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The Prinsep Crew

Alson Kaw — Sun, 20 Oct 2019 05:20:00 +0000

None of us had experience with doing a podcast before, we had to start from scratch. The first thing I did was, of course, the branding. The idea of The Prinsep Crew was chosen as it featured both the birth place of our podcast as well as the idea that we were a close knit group of friends. I took charge of the branding, marketing as well as recording and audio mastering.

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MLK Pub

Alson Kaw — Fri, 21 Apr 2017 05:33:00 +0000

Another project that I had the freedom of creating everything from scratch. Leading to a pleasant off-focus video background. I was solely responsible for the creation of brand identity, website, signages, menus and print collateral for one of the finest bar in Serangoon Gardens. We were doing a photoshoot for marketing collaterals when a few photos came out off-focus while we were…

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Secretlab

Alson Kaw — Sat, 19 Sep 2015 20:14:25 +0000

In this frenetic and fuzzy age of advertisements and web content, one thing is clear to us: the way we present products to consumers must be different. Lots of E-Commerce websites bombard you with millions of SKUs and hundreds of customisation options. Almost all of them includes at least a slider on their homepage, expecting you to wait for the slides to loop. It is precisely because…

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KAFVE COFFEE

Alson Kaw — Tue, 21 Oct 2014 10:16:00 +0000

KAFVE was one of my favourite projects because they approached me right before they launched. This allows me the flexibility as a designer to take charge fully and craft their branding from scratch. I was solely responsible for this project which consists of Brand Development, a Website and subsequently most of their Marketing Collateral for their social media. After some brainstorm with…

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