MLK Pub
Another project that I had the freedom of creating everything from scratch. Leading to a pleasant off-focus video background.
Project Details
Client
MLK Pub
Work
Branding, Social Media Marketing, Graphic Design, Development, Booking System, Videography
I was solely responsible for the creation of brand identity, website, signages, menus and print collateral for one of the finest bar in Serangoon Gardens.
We were doing a photoshoot for marketing collaterals when a few photos came out off-focus while we were moving around the pub.
That’s was when the idea of using an off-focused internal shot of the bar’s happening popped into my head. Since then, we have replaced the static photo on the front page with this beautifully shot video as a background.
![MLK Pub Name Card](https://alsonkaw.com/wp-content/plugins/trx_addons/components/lazy-load/images/placeholder.png)