Marketing – Alson Kaw

Amelia & Damien Facebook Live

Alson Kaw — Thu, 20 Aug 2020 17:16:00 +0000

One of the most successful Facebook live auction companies. Amelia & Damien Facebook Live & Wholesale Supply are a sibling-ran Facebook live auction company that started from scratch, with zero user base. After growing for sometime, AD Live first reached out to me for help with branding. After developing a robust corporate identity, we moved on to the marketing and user-acquisition…

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Beerytale

Alson Kaw — Thu, 20 Aug 2020 16:49:00 +0000

A beloved hangout place turned client. We also came up with multiple marketing tactics and customer-retention plans together.

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The Prinsep Crew

Alson Kaw — Sun, 20 Oct 2019 05:20:00 +0000

None of us had experience with doing a podcast before, we had to start from scratch. The first thing I did was, of course, the branding. The idea of The Prinsep Crew was chosen as it featured both the birth place of our podcast as well as the idea that we were a close knit group of friends. I took charge of the branding, marketing as well as recording and audio mastering.

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MLK Pub

Alson Kaw — Fri, 21 Apr 2017 05:33:00 +0000

Another project that I had the freedom of creating everything from scratch. Leading to a pleasant off-focus video background. I was solely responsible for the creation of brand identity, website, signages, menus and print collateral for one of the finest bar in Serangoon Gardens. We were doing a photoshoot for marketing collaterals when a few photos came out off-focus while we were…

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KAFVE COFFEE

Alson Kaw — Tue, 21 Oct 2014 10:16:00 +0000

KAFVE was one of my favourite projects because they approached me right before they launched. This allows me the flexibility as a designer to take charge fully and craft their branding from scratch. I was solely responsible for this project which consists of Brand Development, a Website and subsequently most of their Marketing Collateral for their social media. After some brainstorm with…

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